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German small and medium-sized
enterprises (the "German Mittelstand") gain an excellent international
reputation, which attributes to their sustainable and internationally
successful management, even in times of crisis (such as in 2008). The
companies are regarded as reliable, qualitative and long-term oriented
– and this does not just apply to the "hidden champions".
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Many companies around the world
would like to perform similar. German and also European enterprises
would very much welcome, if their international partners had the
same qualities of such a "sustainable management" as well, since
this would promote mutual trust and facilitate cooperations.
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Therefore, more and more companies in Germany and even in the EU are
demanding from their potential partners proofs for being
sustainable, professional and reliable.
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The German Institute for small
and medium sized Enterprises (DIKMU), as a leading research and
teaching institution for the management of SMEs, is well acquainted
with the specific characteristics, success factors and typical
management behaviours of German companies. It can identify and
evaluate these characteristics and requirements in companies as
“German style”.
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The review for the "Certified Entrepreneur – to German Standards" covers the search, identification, analysis and final
evaluation of these characteristics and behaviours in any company.
And if these characteristics are present in the companies in an
appropriate manner, they will be awarded with the certificate.
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The certified companies are
therefore enabled to identify themselves to potential partners in international exchanges and
cooperations as been managed persistently (“sustained”), been
respectable and comparable in terms of a “Management made in
Germany”. Cooperation will thus be considerably facilitated and the
trust of the foreign partner improved.
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The certificate will be awarded by
the German Institute for Small and Medium Enterprises (DIKMU). It is
valid internationally and available all over the world.
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Certified Entrepreneur – to German Standards" is even
more than "just" a certificate: it bridges the gap between
certification, consulting and training. As part of the review, the
company receives a variety of capacity building and therefore emerges
strengthened even out of the certification process.